What a year!

Wow, what an amazing whirlwind of a year it’s been! As Vinco celebrates its first birthday and Christmas and New Year are just around the corner, we have been reminiscing about some of the awesome projects and campaigns we have been proud to be a part of over the last 12 months.
Are you up to date with the latest changes to Facebook?

As with most aspects of the digital age, sites such as Facebook and search engines like Google are constantly updating and changing the way they do things to satisfy their user experience.
Pop-ups – evil inconvenience or excellent marketing tool?

The use of pop ups on websites has to be one of the most controversial aspects of marketing. After all, half of all Google searches are done using a smartphone and, when you’re trying to check out a website on a mobile phone, it can be hard enough to navigate your way around it, especially […]
Vinco Marketing wins Wired Sussex pitch

Vinco Marketing wins Wired Sussex pitch to work on a project to launch a collaborative work and and event space for the creative digital community in Bognor Regis.
Are you using UTM values?

In marketing and advertising campaigns, clients are understandably keen to see results, but, when it comes to online marketing campaigns, this has been traditionally quite difficult to produce.
Why is Google Analytics useful?

It’s easy to see why literally millions of website managers make use of Google Analytics and it is without doubt the most popular analytics solution there is out there.
How to avoid the dreaded junk file – Tip 2

Tip 2: Check your content In the last post in this series, we mentioned the importance of getting it right when it comes to the subject line of your email in a marketing campaign. After all, it’s the first thing that someone sees and might make or break their decision on whether to open it […]
Social Media Image Sizes for 2016

We are often asked by clients what size should my social media images be? So we have come across this fantastic infographic that shows you all the sizes you need to create the perfect resolution images for your social media channels.
Email Spam: How to avoid the dreaded junk file – Tip 1

Tip 1: Look at your subject line It can be a major frustration when businesses know that they have a product or piece of information that their customers will want to hear about, but it doesn’t even make it as far as their inbox, let alone their line of vision.
Long Form Content – why you need it in your life!

When it comes to content creation to attract and engage an audience, many marketers believe in the short and sweet approach. Converting people within a few lines, in order to get them hooked quickly before they lose interest.