What is marketing automation? And should I be using it?

Marketing automation

In its very simplest form, marketing automation refers to any automatically triggered channel communication from brand to user, prompted and managed via software product or online platform plugin. Most typically and widely used in the management of repetitive marketing tasks like those found in most email and social media channels as well as some basic […]

A taste of luxury

A taste of luxury

January sucks. It feels like a long month, we’re on the come down from Christmas and it doesn’t ever seem to stop raining. It’s no wonder then that January is one of the most lucrative months for Tour Operators.

Shake things up to get ahead in 2016

Shake things up

There’s a new terminology in Marketing town…it’s called ‘Content Shock’. Content shock is the name being given to the overwhelming amount of Marketing content that we are bombarded with each day, filling our inboxes and news feeds. No doubt your inbox has already been bursting with ‘What’s New in 2016?’ emails, and what did you […]

The last mince pie

Mince pies

The new year is full of people making and then (maybe) breaking New Year’s resolutions, but one thing to make sure you follow through on in 2016 is your marketing presence and branding. Here are our top 3 marketing resolutions for you for the coming year…

Launch of our new website!

The latest changes to Facebook

We are very excited to announce the launch of our new website and our business! After many years both working agency side and client side I have decided to set up my own boutique agency. We will offer all the marketing services you need under one roof, everything from training to branding and website design. […]

The forgotten Google+

Google Plus

Social media is key for SEO for any business online. Alongside social channels such as Facebook, Twitter and Instagram is Google Plus, which is often overlooked as part of a social media strategy. Despite not being a popular platform, Google Plus does has lots to offer. There are currently over 150 million active users worldwide and when used […]

Quote of the day

Welcoming your email subscribers

Branding is not just about being seen as better than the competition. It’s about being seen as the only solution to your audience’s problems.

Back to Twitter Basics

Back to Twitter basics

Although we now have the rise of the likes of Instagram and Pinterest, Twitter is still one of the fastest growing social platforms. However, we still see avoidable mistakes being used on the social media channel all the time….so we have put together a list to help you succeed!