8 business Instagram tips

The most inspirational brand on Instagram

Instagram is quickly becoming one of the fastest growing social media channels around. It also boasts the highest engagement of any social network, with 4.21% engagement per post compared with 0.07% for Facebook posts.

The most inspirational brand on Instagram

The most inspirational brand on Instagram

The beauty of the Instagram platform and the reason it has over 450 million users is the way it serves as inspiration. By following brands and people on this ‘images speak louder than words’ platform, essentially each user’s timeline ends up being a personalised motivation reel. It’s also a particularly non-intrusive platform which until very […]

3 blog ideas you can use right now

3 blog ideas

Running a successful blog is reliant on many things, not least of all having a passion for writing about the topic you’re centring your blog around and making it relatable for your intended audience. As if that wasn’t challenge enough, there is always the need to keep your content and approach fresh with the regular […]

What is marketing automation? And should I be using it?

Marketing automation

In its very simplest form, marketing automation refers to any automatically triggered channel communication from brand to user, prompted and managed via software product or online platform plugin. Most typically and widely used in the management of repetitive marketing tasks like those found in most email and social media channels as well as some basic […]

Shake things up to get ahead in 2016

Shake things up

There’s a new terminology in Marketing town…it’s called ‘Content Shock’. Content shock is the name being given to the overwhelming amount of Marketing content that we are bombarded with each day, filling our inboxes and news feeds. No doubt your inbox has already been bursting with ‘What’s New in 2016?’ emails, and what did you […]