The most inspirational brand on Instagram

The most inspirational brand on Instagram

The beauty of the Instagram platform and the reason it has over 450 million users is the way it serves as inspiration. By following brands and people on this ‘images speak louder than words’ platform, essentially each user’s timeline ends up being a personalised motivation reel. It’s also a particularly non-intrusive platform which until very […]

3 blog ideas you can use right now

3 blog ideas

Running a successful blog is reliant on many things, not least of all having a passion for writing about the topic you’re centring your blog around and making it relatable for your intended audience. As if that wasn’t challenge enough, there is always the need to keep your content and approach fresh with the regular […]

What is marketing automation? And should I be using it?

Marketing automation

In its very simplest form, marketing automation refers to any automatically triggered channel communication from brand to user, prompted and managed via software product or online platform plugin. Most typically and widely used in the management of repetitive marketing tasks like those found in most email and social media channels as well as some basic […]

Shake things up to get ahead in 2016

Shake things up

There’s a new terminology in Marketing town…it’s called ‘Content Shock’. Content shock is the name being given to the overwhelming amount of Marketing content that we are bombarded with each day, filling our inboxes and news feeds. No doubt your inbox has already been bursting with ‘What’s New in 2016?’ emails, and what did you […]

The forgotten Google+

Google Plus

Social media is key for SEO for any business online. Alongside social channels such as Facebook, Twitter and Instagram is Google Plus, which is often overlooked as part of a social media strategy. Despite not being a popular platform, Google Plus does has lots to offer. There are currently over 150 million active users worldwide and when used […]

Back to Twitter Basics

Back to Twitter basics

Although we now have the rise of the likes of Instagram and Pinterest, Twitter is still one of the fastest growing social platforms. However, we still see avoidable mistakes being used on the social media channel all the time….so we have put together a list to help you succeed!

Social Media Image Sizes

Social media image sizes

Social media channels are becoming increasingly more visual with around 66% of all social media posts now using images. If you’re not using images in your social updates you’ll be missed by the other visual social posts which grab attention by using exciting imagery.

The best way to get likes on Facebook

The best way to get Facebook likes

Although for us one of the biggest measures of success on social media is engagement, getting organic Facebook likes is also a key measure of the success of your Facebook page. Meaning that many business owners are asking the same question, how do I get more likes and how do I increase engagement?