Why UX Matters So Much in Marketing

You only have seconds to make a first impression. If your website takes too long to load or feels overwhelming to look at, people won’t hang around. A clean, well-structured user experience helps people instantly feel at ease and more likely to stay. The better the experience, the lower the bounce rate. So… what actually is UX? […]
Branding: More Than Just a Pretty Picture

At Vinco Marketing, we believe that branding is first and foremost a strategy. A brand isn’t just a logo, a colour palette, or a sleek website it’s the entire experience your audience has with your business. While strong visuals play a crucial role, they should always be backed by a well-thought-out strategy that aligns with […]